Month: September 2019

…so do the discussions, activities, challenges, and anything else you create. If you want to be a community which members visit every day, you need

You’re probably doing far too many tactics. With clients we often ask the community manager to keep a list of what they’re working on for

Internal validation is validation by other members of the community. When members publish a book, achieve a promotion, get married, or achieve any major goal,

I received this email a while back. It’s not great, to put it mildly. First, sending a mass email to your current audience to attract

The majority of questions require more context than provided to answer well (indeed, true experts will always ask for more context before trying to provide

A recent client wanted dozens of people to run small groups of 50 to 75 people in different territories around the world. They had identified

What is your community? Is it just your forum? Is it your forum + social media? Is it your forum + social media + in-person

If a community isn’t reaching critical mass, you might be tempted to expand its scope, drive more people into it, and hope it takes off.