How to Calculate the ROI of Online Communities

By Richard Millington

ROI People

Internal and external communities can improve how organizations communicate and collaborate. This can save time, reduce costs, and improve performance.

Many of these benefits are more difficult to measure. Many might fall under asset or employee productivity ratios for the entire organization, but may be impossible to determine individually.

Over the following pages, we shall discuss the methods we can use to measure these benefits.




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