Results for "conceptualization"

We’ve covered this before, but many people are new here.  Skipping the internal aspects, this is our process. We’ve simplified it as much as possible.   

Sayid asks how to get people to join his struggling community for people that like beach holidays. That’s a tough sell. First, it’s a struggling

Some successful community professionals express surprise that community building is such hard work. They launched their communities and it just took off. Yes, this really

Can you guess the biggest problem most community professionals have? It’s their own company..or their clients, partners etc… Most of you work on teams, in

Ramit recommended this link. It's powerful, contrarian, stuff. Watch it.  One comment is important for branded community builders, people do not want to engage with brands

You have a choice with your community; you can narrow the focus or you can broaden it. If you narrow the focus, it means you’re

This sounds obvious, but it’s ignored often. Make the community about your members.  Not the brand, but the members. Communities about brands usually struggle. The

Perhaps the biggest benefit of using your own platform is you get to control the journey from newcomer to regular participant. Facebook, Twitter, white-label software,

If you’re trying to convert newcomers to regulars, you need to align the entire conversion process  around a single motivation. It’s tempting to treat the