Month: August 2018

Tomorrow, we’re raising the cost of our Strategic Community Management course from $675 to $750 USD. However, I want to briefly explain why most of

Around 18 months ago, a client’s community points system failed.

All members had their points reduced to zero.

The client spotted it at the weekend, filed a report to their vendor, and waited for a response.

On Monday, a member created an angry post asking why her points had been removed.

A year ago, I was invited on Al-Jazeera to explain why Facebook was so secretive about their rules.

The answer is they’re not. Nor is Twitter, Snapchat, LinkedIn, or any other large organization. Some form of terms and conditions, community standards, and rules have been publicly available since the very earliest days of each platform.

They are secretive about how the rules are enforced.

I think ProjectManagement.com is one of the best brand communities in the world. Can you guess why? It might take you a second. The discussions

A few things coming up.

SwarmSydney takes place on August 30 – 31.

I’ll be (briefly) in San Francisco and Palo Alto from Aug 30 – Sept 6. If you want to meet, drop me an email.

On Sept 9, I’ll be speaking at Unblock Community in Hong Kong. Tickets are still available.

Most of our work over the past year has been focused on community strategy.

A lot of people running communities aren’t sure what they should be focusing on, what goals they should have, or what their community can become.

This is the reason we don’t get the support we need and our communities often achieve only a fraction of their potential.

Most of the time, people don’t even know what resources they need to ask for to achieve their goals.

This post is going to help you think about this problem the right way and explains the concepts we cover in depth as part of our Strategic Community Management course.