Month: May 2011

It makes no sense to send e-mails from DoNotReply@communityname.com accounts, nor to ask members not to reply to e-mails from the community. If a member

What is the purpose of member profiles? It’s not for more information about the member, relatively few people visit them (unless you run a dating-orientated

I want to call this one early. This online community will fail. But it will make a great case study in what not to do. It

How many of these is your organization comfortable with? Staff talking like real people and not corporate drones (they might even say something they shouldn’t).

Approving members to your community can be an effective way to tackle spammers. I especially like application forms. Approving members can make being a member

I’ve said this before, but if you have little activity, marco initiatives wont help. Too many organizations spot an activity deficit and try to make

Some community managers are overwhelmed. They don’t have enough time to do all the work. They respond to every e-mail, check every forum post, repurpose

There is a wide gap between new platforms and the best platforms. Look at the communities of Dove, GenerationBenz, MetroTwin, AirFrance's BlueNity or SCJohnson's Right At

What seperates those newcomers who become active members from those who don't?  Usually, there will be a specific, identifiable, barrier. For example, newcomers might become