“I don’t know how to start discussions”

This happens most often when you’re launching (or reviving) a community for a topic in which the community manager isn’t an expert.

Some things help:

  • Attend half a dozen meetups (or online webinars) for the topic and see what questions people are asking (and which answers people give)
  • Run a survey and find out what problems your audience faces.
  • Read the trade press and see which discussions are coming up most often.
  • Ask your customer support team what questions they’re getting every day.
  • Look at the trends happening in related sectors and ask if it might too happen in yours.
  • Send emails out to a dozen known figures in the field, explain what you’re trying to do, and ask what questions they come across most often.
  • Follow the topic on social media and see which questions people are asking.

If you can’t build a list of 50 questions quite quickly, repeat all the steps above until you can.

There are many reasons why launching a community in a field in which you’re not an expert can be difficult, a lack of questions to ask shouldn’t be one of them.

Comments Off
©2021 FeverBee Limited, 1314 New Providence Wharf, London, United Kingdom E14 9PJ FEVERBEE

We’d like you to join us.

We’re a group of community professionals who push each other to the cutting edge of our work. Every day we share our experiences, highlight new expertise, and push one another to become the best community builders we can be.

The day you join, you’ll get access to 1000+ practical tips, dozens of resources, and unlimited access to the top experts in our space. You’ll also get to see how we go about building a community amongst our own audience.

It takes just 30 seconds and doesn’t cost a thing.

CLICK HERE AND JOIN FEVERBEE

Level Price  
ALL COURSES $750.00 per Month.
Select
Community Development Program $1,100.00 per Month.
Select
Director of Community $8,770.00 per Month.
Select
Community Accelerator (founding members) [monthly] $25.00 now.
Select
Community Accelerator (founding members) [annually] $250.00 per Year.
Select
Community Accelerator and FeverBee Intelligence [monthly] $45.00 per Month.
Select
Community Accelerator and FeverBee Intelligence [annually] $450.00 per Year.
Select
Full Community Upgrade (Large Enterprise Only) [monthly] $750.00 per Month.
Select
Full Community Upgrade (Large Enterprise Only) [annually] $7,600.00 per Year.
Select