Community Strategy Insights

The latest insights on community strategy, technology, and value by FeverBee’s founder, Richard Millington

When To Ask For Referrals From Members

Richard Millington
Richard Millington

Founder of FeverBee

I joined the Delivering Happiness online community. Moments later, I received an e-mail welcoming me and asking me to invite more people. They provided easy links.

But why would anyone invite others to a community they’ve just joined. It might be awful, is that worth risking their credibility for?

Send me an e-mail after I’ve posted my 50th comment asking me to invite friends. Send me an e-mail after I’ve got 10 friends. Send me an e-mail after I’ve been in the community for a few months.

When you e-mail your members, distinguish between newcomers, regulars and your top members.

Leave a comment

Your email address will not be published. Required fields are marked *

Subscribe for regular insights

Subscribe for regular insights