Intent and Outcome

March 19, 2020 ,,Comments Off on Intent and Outcome

Datarobot uses Khoros’ Value Analytics tools to help determine both the intent and the outcome of community visitors.

If you don’t know why members came to the site and whether they got the outcome they wanted, it’s very hard to improve the community experience.

The first survey question is good for this:


[click here if image doesn’t appear]

Only a small percentage of members will complete the survey, but the data will be tremendously useful.

The second question asks if they satisfied their goals by visiting the community.

The third question asks what they would have done if they hadn’t achieved their goals in the community. This is tremendously useful if trying to calculate call deflection.


[click here if image doesn’t appear]

The fourth question asks how satisfied members are with the community.


[click here if image doesn’t appear]

And the final question calls for any other feedback and recommendations from members.

Once you have data like this you can create simple archetypes and determine which groups you’re satisfying at the moment. You might be surprised just how valuable it is to know why people are visiting your community and whether they are achieving their goals.

Even if you can’t do a pop-up survey, there’s no excuse for not dropping similar questions into SurveyMonkey, Typeform, and Google forms and sending an email to your members.

Comments Off
©2023 FeverBee Limited, Apartment 2410, 251 Southwark Bridge Road, London SE1 6FN England FEVERBEE

We’d like you to join us.

We’re a group of community professionals who push each other to the cutting edge of our work. Every day we share our experiences, highlight new expertise, and push one another to become the best community builders we can be.

The day you join, you’ll get access to 1000+ practical tips, dozens of resources, and unlimited access to the top experts in our space. You’ll also get to see how we go about building a community amongst our own audience.

It takes just 30 seconds and doesn’t cost a thing.

CLICK HERE AND JOIN FEVERBEE

Level Price  
ALL COURSES $750.00 per Month.
Select
Community Development Program $1,100.00 per Month.
Select
Director of Community $8,770.00 per Month.
Select
Free Trial - Accelerator Program Free.
Select
Community Accelerator (founding members) [annually] $250.00 per Year.
Select
Community Accelerator and FeverBee Intelligence [monthly] $45.00 per Month.
Select
Community Accelerator and FeverBee Intelligence [annually] $450.00 per Year.
Select
Full Community Upgrade (Large Enterprise Only) [monthly] $750.00 per Month.
Select
Full Community Upgrade (Large Enterprise Only) [annually] $7,600.00 per Year.
Select