Attracting Better Quality of Ideas

Several of the product managers I’ve met with over the past few years disdain ideas submitted by members.

The problem isn’t that an idea is especially good or bad (although there is a trend of wanting more while spending less). The problem is the ideas submitted don’t contain anywhere near enough information.

For example, it’s unclear whether:

a) What the idea actually is (instead of a complaint e.g. “improve [feature x]!”)
b) What the current use case is.
c) What the current approach to achieving that goal is.
d) How relevant it would be to different segments of customers.
e) Whether it’s an urgent priority or a minor annoyance.
f) Who the idea should be sent to.

The problem often lies in using the same (or similar) tools to create questions as we do for ideas. Ideas get a title and a body – then members are left to write whatever they please.

Okta, a client, has a more interesting and better approach.

Now it’s clear what the idea is, what the use case of the idea is, and how customers are approaching that solution today. Members can select the product area (which should ensure this gets sent to the right person).

Comments Off
©2021 FeverBee Limited, 1314 New Providence Wharf, London, United Kingdom E14 9PJ FEVERBEE

We’d like you to join us.

We’re a group of community professionals who push each other to the cutting edge of our work. Every day we share our experiences, highlight new expertise, and push one another to become the best community builders we can be.

The day you join, you’ll get access to 1000+ practical tips, dozens of resources, and unlimited access to the top experts in our space. You’ll also get to see how we go about building a community amongst our own audience.

It takes just 30 seconds and doesn’t cost a thing.

CLICK HERE AND JOIN FEVERBEE

Level Price  
ALL COURSES $750.00 per Month.
Select
Community Development Program $1,100.00 per Month.
Select
Director of Community $8,770.00 per Month.
Select
Community Accelerator (founding members) [monthly] $25.00 now.
Select
Community Accelerator (founding members) [annually] $250.00 per Year.
Select
Community Accelerator and FeverBee Intelligence [monthly] $45.00 per Month.
Select
Community Accelerator and FeverBee Intelligence [annually] $450.00 per Year.
Select
Full Community Upgrade (Large Enterprise Only) [monthly] $750.00 per Month.
Select
Full Community Upgrade (Large Enterprise Only) [annually] $7,600.00 per Year.
Select