Part-Timers

Almost everyone I know who tried to manage a community part-time has regretted it. The problem isn’t the limited time available, it’s the level of

Declining Engagement Isn’t Always A Problem

Two companies this week complained about a decline in engagement. But is a decline in engagement a bad thing? If your community goal is to

Don’t Hoard Content: Archive and Remove

As your community grows, you eventually spend more time removing content than creating it. This requires archiving content, discussions, and even members. Your goal is

The Advanced Community Sessions [free online workshops]

Next week I’m teaming up with Vanilla to host a series of 3 online workshops. The sessions aren’t long. Each will last approximately 30 to

How Far Can You Go Without A Community Platform?

One client asked whether they needed a dedicated community platform. The answer depends on whether they have gone as far as possible without one. If

Predictions, Trends, and Data

A prediction is an extrapolation of a single person’s experience (often combined with exaggeration for attention). Predictions are fun and easy to make, but neither

A Good Time To Specialise

There’s plenty of opportunities. Specialise in community migration, platform development, and establishing a community. Specialise in measuring and reporting. Help others quantify the impact of

Topics Over Categories

If members are visiting a page, they want to learn something new about that topic, see questions they can answer, and perhaps find out who

Embedding Community Into The Event Experience

Event-specific apps are simple solutions for a conference that typically undermine the community. The problem is the event app is completely separate from the community,

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