Month: August 2019

When you next meet with your buddies this week, will anyone be tracking the number of conversations you have? Will someone be keeping an eye

Building a community for your audience is very different from building a community with your audience. Building a community for your audience means researching what

“My members have become really negative and confrontational recently, how do we stop it?” That’s the wrong question. The right question is why have members

If you’re selecting a platform you’re going to spend a $50k+ on, always go through the RFP (request for proposal) process. There are many reasons

You shouldn’t buy an expensive camera if you’re not planning to learn how to compose great photos. If you don’t know how to frame a

People ask questions in a community when the reward (the answers) exceeds the cost (effort, uncertainty, shame, etc…). If you want more questions, you need

Starting at data can be useful, but a far more useful practice is to ask members if you can watch them visit the community and

A post is different from a contribution. In fact, I’d argue most posts are not really contributions at all. A contribution, to use a precise

You can get a lot of people to join a community and ask for help by catering to their needs. They have questions and need