Target and Expand (and a free course module)

Following up on this. If you’re waiting to be lucky to grow a community (or deepen engagement), you could be waiting a long time. Sure,

If You Can’t Afford A Lawyer, You Can’t Afford a Community

I’ve been consulting for over a decade now and I’m still staggered by the legal issues which can arise. Bad news, the legal concerns about

After 24 Hours, Escalate The Question

A simple rule, if a community question goes unanswered for 24 hours (or 48 hours in smaller communities) it should be escalated. Why not set-up

Community Strategy Answers The Hard Questions

We grossly undervalue the importance of a coherent community strategy. Take some common community questions…. How do I increase engagement? Why don’t I have support?

Seeding Social Norms

You’re not seeding activity, you’re seeding social norms. Is this a place where members come, ask a question, and leave when they get an answer?

When Colleagues Don’t Support You…

…moving forward without them is a bad idea. If you can’t unite your colleagues around the value and potential of a community, what makes you

The Best Community Investment

…is in you. Specifically, investing in the skills and knowledge of the team running the community. Every community needs a highly trained and highly skilled

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