Don’t try to please your community’s vocal critics. I’ve had a few conversations recently with owners of large communities worried about their vocal critics. The
Don’t try to please your community’s vocal critics. I’ve had a few conversations recently with owners of large communities worried about their vocal critics. The
Rachel Happe and Jim Storer at the Community Roundtable have released the State Of Community Management report. It’s free to download and worth reading.
Interactions are the lifeblood of communities. Without interactions, members can’t build relationships, a community culture can’t be develop, a social hierarchy can’t be established. Without
Today, I’m excited to launch a project I’ve been working on for almost a year. You can now can sign up for the Professional Community Management
There are two basic mistakes brands make that ensure their community cannot succeed. Either of these mistakes will kill a community: Launching a community for the
Local newspapers do this often. They take a national news story and give it a local twist. This usually meant finding someone it affected locally.
You wouldn’t apply for a product buyer/sales job would you? Yet both involve talking on the phone to people in faintly related tasks. Yet they’re
It’s hard for brands to build successful communities. Especially if they’re competing against existing communities. You can only succeed by using your unfair advantage. You
If you're going to make a major change in the community, you need to decide when to involve members. Too soon can cause problems in