Your Members Really Want Fruit Baskets

Imagine I sent you a fruit basket for writing a brilliant comment. How would you react? Happy? You might mention it to others. You would

SEO Is A Terrible Community Building Strategy

What would you do if someone turned up uninvited at your party? Look at them skeptically? Throw them out? Now what would you do if

A Simple Way To Be Better At Building Online Communities

Read about community development. Forget all about the internet for a weekend. Discover the ideas of people who have been building communities for centuries. If

Skip The Influencers

You shouldn’t target the influencers just yet. Not if you’re in the very early stages of building your online community. Right now, you just want

Solve Poverty From Your PC

One more thing. Tackling poverty has never been so easy. Every single person can now make a colossal difference, so long as we care to.

How Do You Make People Take Action?

It’s Blog Action Day. That’s a big problem for a lot of people. How do you get people to go from talking online to taking

The Community Builder’s Playbook

I think you should have one. Any time you see anything that makes people unite or come together, you should rip the core of the

What’s Broken?

It’s quite easy to spot what’s going wrong. If the people you invite don’t visit the website, you’re invitation isn’t good enough. If the people

Keep New Members Hooked For 21 Days

It takes 21 days for something to become a habit. If you can keep new members engaged for their first 21 days, they’re hooked. So

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