You Must Have A Full Time Community Manager

October 25, 2012Comments Off on You Must Have A Full Time Community Manager

I say this to every organization I work with. It's the first rule

The response is usually muted (or negative). 

Yes, you can succeed without a full-time community management, but you're far less likely to.

Your organization is not the exception. You probably won't succeed without one.

Adding an extra person is internally difficult. It's not cheap. But if a community is worth doing, it's worth doing right.

Cost wise, add up the time spent by people in meetings about the community, the platform and everything else. Put a value on that. Now imagine all the extra meetings you will have as your community struggles to work. It will dwarf the community management budget by comparison. 

You need someone who wakes up in the morning worrying about your community. You need someone who is solely responsible for making the numbers go in the right direction. You need someone that is passionate about the topic and not distracted by others tasks. You need someone that never puts the community on the backburner. 

Not only this, but when one person is responsible for the community, they're personally more committed to it. They spend extra hours to make it work. 

Don't wait until you have a lot of members to hire a community manager. If you don't hire a community manager, you will never get a lot of members. 

If you're going to have a community, you need to have a full-time community manager. 

Comments Off
©2023 FeverBee Limited, Apartment 2410, 251 Southwark Bridge Road, London SE1 6FN England FEVERBEE

We’d like you to join us.

We’re a group of community professionals who push each other to the cutting edge of our work. Every day we share our experiences, highlight new expertise, and push one another to become the best community builders we can be.

The day you join, you’ll get access to 1000+ practical tips, dozens of resources, and unlimited access to the top experts in our space. You’ll also get to see how we go about building a community amongst our own audience.

It takes just 30 seconds and doesn’t cost a thing.


Level Price  
ALL COURSES $750.00 per Month.
Community Development Program $1,100.00 per Month.
Director of Community $8,770.00 per Month.
Free Trial - Accelerator Program Free.
Community Accelerator (founding members) [annually] $250.00 per Year.
Community Accelerator and FeverBee Intelligence [monthly] $45.00 per Month.
Community Accelerator and FeverBee Intelligence [annually] $450.00 per Year.
Full Community Upgrade (Large Enterprise Only) [monthly] $750.00 per Month.
Full Community Upgrade (Large Enterprise Only) [annually] $7,600.00 per Year.