Community Strategy Insights

The latest insights on community strategy, technology, and value by FeverBee’s founder, Richard Millington

The Simplest Route Is Usually The Best

Richard Millington
Richard Millington

Founder of FeverBee

We typically advocate the simple
route.

If you want members to join, ask
members to join.

If you want members to
participate, ask members to participate.

If you want a platform, pick one you can launch within a few
minutes (or copy another successful community). 

If you’re having a lot of
trouble with a member, remove them.

If you want regular activity,
host regular events.

If you want interesting
discussions, initiate interesting discussions.

If you want great content, write about the great things
happening in the community (best discussions, new members, upcoming events).

If you don’t have any great discussions, interesting new
members, or upcoming events, then initiate discussions, invite interesting
members, and organize exciting events.  

If you want volunteers, ask who
wants to volunteer.

Sometimes it’s more complicated than this, but this is less
often than you might imagine. 


Work for FeverBee: We’re hiring a community manager and a community coordinator. If you’re a community manager that loves the data/theory behind communities, click here. If you’re new to the community profession and want to work with us, click here

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