Community Strategy Insights

The latest insights on community strategy, technology, and value by FeverBee’s founder, Richard Millington

Sustaining Discussions

Richard Millington
Richard Millington

Founder of FeverBee

A bump is a crude method to sustain discussions.

Turning a discussion into a sticky thread isn’t much better.

Yet there are times when you want to keep a good discussion
going. You want to invite further contributions. You want to turn the single
discussion into a universal discussion. You want to balance out your menu of discussions.

This isn’t complicated. If you want to invite further
contributions, you need to subtly invite further discussions. This might mean
adding unique insight and thought into the debate, highlighting the debate in news
posts, inviting specific people by name to contribute (and the type of
expertise you want).

It might mean taking a discussion in a new direction by
adding information or a different perspective.

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