Community Strategy Insights

The latest insights on community strategy, technology, and value by FeverBee’s founder, Richard Millington

Subscribe for regular insights

Explore by Category:


Follow us

Smaller Groups Means Stronger Connections

Richard Millington
Richard Millington

Founder of FeverBee

My girlfriend is taking Architecture classes. Last week she went to a small group. It was intimate, she made some friends. This week it was a big group and nobody talked to each other.

You’ve probably noticed this before. When you’re in a small group, you talk to people. You have a stronger connection with them. When you’re in a big group, you don’t.

Now imagine when you’re in a small online community. People are more likely to talk to each other. Now imagine you’re in a huge online community. Nobody talks to each other.

This isn’t to say your community should be small. It’s to say your community needs to be a collection of smaller groups of people. You need to cultivate these groups within your community.

Leave a comment

Your email address will not be published. Required fields are marked *

Subscribe for regular insights

Subscribe for regular insights