Save Yourself $40k And Launch Your Community On The Cheap

November 10, 2010Comments Off on Save Yourself $40k And Launch Your Community On The Cheap

Spending $40k on a community platform before you even have a community is stupid.

You don’t need to spend a lot of money to launch your community. Don’t create a bespoke website. Don’t hire any of the major community vendors, not for the launch. Launch it on the cheap.

Send personal invites to 20 or so people to a forum you’ve set up. Try to get a group of 10 people talking to each other. If that works, invite a few more. Then a few more. Then ask members to invite anyone great they know to join.

One of three things will happen if you do this;

  1. It won’t work. Either it’s not possible to bring members together, or you can’t sustain conversations. The good news is that at least it didn’t cost you $40,000 to find this out.
  2. It succeeds. You grow a good-sized audience at high speed. In less than a few months you have a thriving forum of active members and it didn’t cost you a $40,000
  3. It grows too big. Yes, if it grows too big and you want to add more features than a forum can provide then you can pay for a unique platform and migrate your members.

All communities should be launched on the cheap. The only time to spend $40k on a community platform is when you already have a community to use it!

Comments Off
©2018 FeverBee Limited, 1314 New Providence Wharf, London, United Kingdom E14 9PJ FEVERBEE

We’d like you to join us.

We’re a group of community professionals who push each other to the cutting edge of our work. Every day we share our experiences, highlight new expertise, and push one another to become the best community builders we can be.

The day you join, you’ll get access to 1000+ practical tips, dozens of resources, and unlimited access to the top experts in our space. You’ll also get to see how we go about building a community amongst our own audience.

It takes just 30 seconds and doesn’t cost a thing.

CLICK HERE AND JOIN FEVERBEE

Level Price  
ALL COURSES The price for membership is $750.00 per month or $7,200.00 per year
Select
Community Development Program The price for membership is $1,100.00 per month or $10,560.00 per year
Select
Director of Community The price for membership is $8,770.00 per month
Select