If gratitude, recognition, and power are the engine, then rules, restrictions, and instructions are the brakes.
People want to feel creative, they want to have autonomy, they want to feel good about what they’re doing. They want to build relationships with people like them.
Anything that you do to satisfy these needs will increase their motivation, anything that stops this will damage their motivation.
Sure, you might not be able to get every single person eager to help do exactly what they want. But be aware every restriction loses people and reduces their motivation to help you.
As you grow, the challenge is to find and manage the balance between the two.
The secret is, to begin with very few restrictions and add them as needed until you find the balance – not the other way round.