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The latest insights on community strategy, technology, and value by FeverBee’s founder, Richard Millington

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Prepared For Growth?

Richard Millington
Richard Millington

Founder of FeverBee

If you want to grow your community, you also need to be prepared for growth.

This is a strategic principle.

You can grow the community by redirecting your customer support area to your community first.

This will probably increase the number of questions you get in the community by 20% to 30%.

Are you prepared for that?

Ok, you have 20+ questions per day and want 40+.

Answering 40 technical questions per day is beyond the level of a single community manager. So what are you going to do?

Recruit top members to answer them (do you have a plan for how to do that?)
Get more staff members involved in answering questions (again, is there a plan for that?)
Hire more staff?

It’s futile to try and drive more growth without having a plan to handle that growth.

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