Other Ways To Develop A Community

April 16, 2012Comments Off on Other Ways To Develop A Community

Sometimes people don't want visit a platform to interact with each other.

At least not at first. Not all online communities will be developed on a traditional platform. 

…and that's ok.

We have a bad obsession with the two-step, platform-led, approach. Step 1) Get people to visit the platform. Step 2) Get people to interact.

The problem with this model is that step 1 is just one of several possible approaches to achieve step 2. If you can get people to interact in other ways, then you don't need a traditional platform (yet).

In fact, it's usually better to build social capital before you launch the platform.

Just because this is the most visible model, doesn't make it the only model (or even the most common model). There are other ways to get people to interact with each other that don't rely upon a discussion board. 

This is especially true for communities of practice, hyperlocal communities, and communities in which people can meet in person. 

Hosting a weekly conference call and recording the notes can help. Organizing a regular meet-up works well too. In many cases, it's easier for someone to subscribe to attend a regular event as opposed to a never-ending series of discussions. 

How about having people send one tip a month on a challenge they're facing, or give one recommendation a month. That's a simple trade-off to create a wealth of knowledge and builds social capital between members.

If your platform-led approach is struggling, try something else. There are no shortage of approaches to develop a community.

Comments Off
©2023 FeverBee Limited, Apartment 2410, 251 Southwark Bridge Road, London SE1 6FN England FEVERBEE

We’d like you to join us.

We’re a group of community professionals who push each other to the cutting edge of our work. Every day we share our experiences, highlight new expertise, and push one another to become the best community builders we can be.

The day you join, you’ll get access to 1000+ practical tips, dozens of resources, and unlimited access to the top experts in our space. You’ll also get to see how we go about building a community amongst our own audience.

It takes just 30 seconds and doesn’t cost a thing.


Level Price  
ALL COURSES $750.00 per Month.
Community Development Program $1,100.00 per Month.
Director of Community $8,770.00 per Month.
Free Trial - Accelerator Program Free.
Community Accelerator (founding members) [annually] $250.00 per Year.
Community Accelerator and FeverBee Intelligence [monthly] $45.00 per Month.
Community Accelerator and FeverBee Intelligence [annually] $450.00 per Year.
Full Community Upgrade (Large Enterprise Only) [monthly] $750.00 per Month.
Full Community Upgrade (Large Enterprise Only) [annually] $7,600.00 per Year.