Grow a little, spend a little

September 6, 2008Comments Off on Grow a little, spend a little

Martin Reed has recently launched a new online community for women.

Martin makes a great point: “when developing any website, you need to accept that it will never be perfect and it will never be ‘finished’. A website is a living entity – it should be continuously developing, maturing and improving.”

If you let a client spend $20,000 building the website, they’re going to want a return on that investment as soon as possible.

Lets the expenses mirror growth. Maybe begin using a free forum. Grow a little, then spend on a new forum, or website. Grow a little more, spend a little more. You can’t be disappointed.

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