Good And Bad Community Tactics

October 4, 2011Comments Off on Good And Bad Community Tactics

The response to The Enemy was disappointing. It’s wrong, said many, to encourage your community to have an enemy.

Saul Alinsky just snorted in his grave. 

Two points here. First, your community will probably already have an enemy, even if you don't know it. If your community stands for something, then something has to stand against it (otherwise it would just be accepted reality and your community wouldn't be needed).

Second, and most importantly, we're community professionals. We take a group of people and build a strong sense of community amongst them. A good community tactic grows and strengthens the sense of community between members. A bad community tactics does neither (or weakens it). 

Knowing your enemy is a good community tactic. It increases the strength of community amongst individuals. By knowing what they oppose, they feel a stronger sense of connection with one another. 

Having an enemy will galvanize people into participating more frequently. They are more likely to take actions to help each other and volunteer to help out. Having an enemy encourages people to join and be part of something. More growth, greater participation, clear actions, this reads like the christmas wishlist for community professionals. 

Stick to 'being a good host' if you like, but you're missing out on a broad spectrum of proven techniques for building and strengthening your community. 

Comments Off
©2019 FeverBee Limited, 1314 New Providence Wharf, London, United Kingdom E14 9PJ FEVERBEE

We’d like you to join us.

We’re a group of community professionals who push each other to the cutting edge of our work. Every day we share our experiences, highlight new expertise, and push one another to become the best community builders we can be.

The day you join, you’ll get access to 1000+ practical tips, dozens of resources, and unlimited access to the top experts in our space. You’ll also get to see how we go about building a community amongst our own audience.

It takes just 30 seconds and doesn’t cost a thing.

CLICK HERE AND JOIN FEVERBEE

Level Price  
ALL COURSES $750.00 per Month.
Select
Community Development Program $1,100.00 per Month.
Select
Director of Community $8,770.00 per Month.
Select
Community Accelerator (founding members) [monthly] $25.00 per Month.
Select
Community Accelerator (founding members) [annually] $250.00 per Year.
Select
Community Accelerator and FeverBee Intelligence [monthly] $45.00 per Month.
Select
Community Accelerator and FeverBee Intelligence [annually] $450.00 per Year.
Select
Full Community Upgrade (Large Enterprise Only) [monthly] $750.00 per Month.
Select
Full Community Upgrade (Large Enterprise Only) [annually] $7,600.00 per Year.
Select