Community Strategy Insights

The latest insights on community strategy, technology, and value by FeverBee’s founder, Richard Millington

Common Sense Revisited

Richard Millington
Richard Millington

Founder of FeverBee

Dick thinks the GolfGTI forum has a lot of problems.

He says it looks like crap. It should allow for videos and photos. It’s too word specific and looks dated.

There is an irresistible temptation when developing a community to assume we know what should be on it. Of course it should be branded, right? Of course it should look great. Of course it should allow for videos and photos. Of course it should use a modern platform.

We need to learn just how little a community needs to thrive. You can assume you know what’s best for a community, or you can follow the great examples of online communities that we have.

GolfGTI has 1.2m posts from 26,137 members. We should learn that we need to do less to be successful.

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