A Member Is Just One Option

April 22, 2015Comments Off on A Member Is Just One Option

There's no rationale behind calling them 'members'. That's just the default. 

Just by changing the name, you change the nature of participation.

This is known as priming, it's a simple and powerful tool. 

Think of the different connotations in each of the following:

  • Partners
  • Collaborators
  • Experts
  • Participants
  • Attendees
  • Founders
  • Advocates
  • Contributors
  • Professionals
  • Insiders
  • Editors
  • Geniuses
  • Supporters
  • Elites
  • Helpers
  • Volunteers
  • VIPs
  • Friends
  • Colleagues
  • Troopers
  • Seekers

If you want to change how people participate, change what you call them. 

Comments Off
©2018 FeverBee Limited, 1314 New Providence Wharf, London, United Kingdom E14 9PJ FEVERBEE

We’d like you to join us.

We’re a group of community professionals who push each other to the cutting edge of our work. Every day we share our experiences, highlight new expertise, and push one another to become the best community builders we can be.

The day you join, you’ll get access to 1000+ practical tips, dozens of resources, and unlimited access to the top experts in our space. You’ll also get to see how we go about building a community amongst our own audience.

It takes just 30 seconds and doesn’t cost a thing.

CLICK HERE AND JOIN FEVERBEE

Level Price  
ALL COURSES The price for membership is $750.00 per month or $7,200.00 per year
Select
Community Development Program The price for membership is $1,100.00 per month or $10,560.00 per year
Select
Director of Community The price for membership is $8,770.00 per month
Select