Month: January 2016

Last summer YCombinator posted a list of ideas they would like to fund. I imagine that’s quite motivating. You don’t have to guess what they

Competence factors work in support groups too. If you attend an alcoholics anonymous (AA) meeting, you’re provided with advice and personal experiences (skills) to fight

Last year, I sent an email to 10 members of a forum-based community who had been named member of the week (MOTW) in the past

Most organisations chase visible engagement metrics. It’s soul-crushing work that condemns you to posting click-bait on social channels in pursuit of valueless activity. It robs

Take five minutes to read this. “I’m 27 years old and have been building an online following for 10 years, beginning with a popular Livejournal

Our current beliefs about engagement are insane. Here’s a common one: The more engagement you get, the more value you generate. This is a really

[vc_row][vc_column][vc_column_text]Video editing is complex and overwhelming. Thanks to some great resources, I’m finally getting the hang of it. Like any skill, you get to 80%

A friend of mine earns $215k every year doing digital engagement. He hasn’t updated his Twitter account in 7 months. His Facebook page is empty.