What Members Are Most Likely To Do

Hawk and I recently faced a choice. Should we let members submit their own guest posts or highlight the best contributions on the forums (or

Change The Way You Build Communities

Launching on April 2nd, our new course for every online community professional in every organisation.  You can find the full details here.  We hope this course

Introducing People

You’ve been through as many patronising icebreakers as I have. Here’s a better way of doing it: “What if instead of introducing your friend as

Constructing Symbols and Collective Identity

Trace the history of almost any flag. Clearly the colours and design weren’t put together by accident. They reflect something about the country’s history and

Alerts

Google Alerts aren't a secret, but they're rarely used.  If you’re looking to introduce fresh news and expertise into your community on a daily basis,

How To Stack The Odds In Your Favour To Launch A Successful Online Communities

Publishers have trained themselves to back winners. They use the following criteria: 1)   The author has a big audience. 2)   The author can

12 Social Psychology Hacks to Rebuild Customer and Employee Loyalty

Customer and employee loyalty are hitting record lows. We’ve lost faith in the companies we buy and the companies we work for. It’s costing our

Celebration Days

Many online communities try to celebrate important days. It might be international women’s day, MLK day, veterans day or their own birthday. But online celebrations

How To Get A Standing Ovation

In 1984, Max Atkinson trained a woman with no previous speaking experience to get a standing applause after a 3-minute talk. He used very simple

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