This brilliant post on Psyblog explains why you should never pay volunteers or set fixed rewards for any behaviour. What they had been motivated to
This brilliant post on Psyblog explains why you should never pay volunteers or set fixed rewards for any behaviour. What they had been motivated to
Lithium has published an excellent paper on diagnosing and understanding the health of your online community. Be sure to read it (registration required).
You can launch an online community in about 10 seconds. That’s how long it takes to write a Twitter message, add a hashtag and see
When your community is a destination members need to visit, rather than something that visits them, you have to work much harder. It’s much easier
2018 update: You can now find 1,300+ examples of great online communities here. We need great examples to follow, here are ten of my favourite
Alan Weiss runs the Million Dollar Club. It’s a small community of elite consultants (you need to earn over $1m per year). The community talk
There are few successful online communities founded by businesses. Amateurs usually do it better. Contacts. Amateurs are typically passionate fans with lots of friends they
…you could build and develop several thriving online communities. A 30 second, prime-time, advertising slot will cost you about $300,000. That could hire you a
Getting retail buyers to join your online community is a hard sell. They’re pushed for time, they’re hard to reach and they don’t especially want