You can launch an online community in about 10 seconds.
That’s how long it takes to write a Twitter message, add a hashtag and see who else joins in. It’s the simplest web registration system ever.
Twitter isn’t the only option. Write a status update or invite a few contacts to Google Wave/MSN/Skype/Yahoo group chat and you have the beginnings of a community. Quite literally, it takes seconds.
Now it’s entirely free to create an online community and it takes only a matter of seconds, why isn’t your business trying to create as many tiny communities as possible? Most wont take off, no matter, you can focus your efforts on those that do.