Stop Buzzfeeding Your Community

April 22, 2014Comments Off on Stop Buzzfeeding Your Community

We advise our clients not to begin Buzzfeeding their community. 

Yes, you can create more content like Buzzfeed.

You can create more top 10 27 lists, more shocking headlines, more What Games of Thrones Character Are You? quizzes, and more photo round-ups of topical events.

This will attract a lot of people to visit. Some will participate. 

But can you imagine these discussions leading to a real sense of community?

Can you imagine real value exchange taking place here?

Can you imagine people resolving their problems here? 

I doubt it. The community becomes a place people visit for a brief, entertaining, respite from the daily grind of work. 

It won't be a place for where people go to give and find something meaningful. 

People look at the content on your website for cues on how to participate and how to position this community in their mind. It's easier to grow a community through Buzzfeeding. It's harder to convert that growth into real value. 

If you want to master the social science approach to building successful communities, sign up for our Professional Community Management course.

Registration is open now. The course begins on April 28th.

Comments Off
©2023 FeverBee Limited, Apartment 2410, 251 Southwark Bridge Road, London SE1 6FN England FEVERBEE

We’d like you to join us.

We’re a group of community professionals who push each other to the cutting edge of our work. Every day we share our experiences, highlight new expertise, and push one another to become the best community builders we can be.

The day you join, you’ll get access to 1000+ practical tips, dozens of resources, and unlimited access to the top experts in our space. You’ll also get to see how we go about building a community amongst our own audience.

It takes just 30 seconds and doesn’t cost a thing.


Level Price  
ALL COURSES $750.00 per Month.
Community Development Program $1,100.00 per Month.
Director of Community $8,770.00 per Month.
Free Trial - Accelerator Program Free.
Community Accelerator (founding members) [annually] $250.00 per Year.
Community Accelerator and FeverBee Intelligence [monthly] $45.00 per Month.
Community Accelerator and FeverBee Intelligence [annually] $450.00 per Year.
Full Community Upgrade (Large Enterprise Only) [monthly] $750.00 per Month.
Full Community Upgrade (Large Enterprise Only) [annually] $7,600.00 per Year.