Community Strategy Insights

The latest insights on community strategy, technology, and value by FeverBee’s founder, Richard Millington


Richard Millington
Richard Millington

Founder of FeverBee

Match your community platform to it’s size.

A mailing list is brilliant for up to 40 members. After that you need something bigger, like a forum or Facebook group.

When you have a thriving forum you probably want something better, like editorial content about the community, game mechanic features and better profiles.

Creating a full fledged community site is a bad idea for 40 members. Remarkably, most companies create a site for 0 members (or 10,000 estimated members).

Match your growth and spending to the size of the community. Don’t try to do too much too soon.

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