Community Strategy Insights

The latest insights on community strategy, technology, and value by FeverBee’s founder, Richard Millington

You’re Not Going To Be A Community Professional Forever

Richard Millington
Richard Millington

Founder of FeverBee

I forgot the best part of yesterday’s post.

You don’t need to wait for your manager to begin breaking down silos.

You can do it yourself.

You’re a digital engagement professional. You’ve spent years acquiring and refining skills to grow online communities and work with digital audiences.

Why not apply them internally too? Do you think it’s so radically different?

You can identify problems and reach out to help others from different units to solve it.

You can organise your own groups on WhatsApp or e-mail across teams to tackle specific problems the organisation faces.

You can stop referring negatively to other teams and your unit’s individual goals. Instead focus on how it contributes to the organisation’s goal and what will help you get there.

You can go to other units, identify their goals, and see how you can help.

There are a lot of things you can do to build a closer team and tackle these silos yourself.

You’re not going to be a community manager forever. Judging by the current churn rates, you won’t be a community manager in 3 years. That means you need to consider how you’re going to use the skills you’ve acquired today as an asset to get where you want to be tomorrow.

I think deploying them within your organisation right now is an excellent way to start.

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