Building A B2B Community: Appeal To Individuals

November 19, 2008Comments Off on Building A B2B Community: Appeal To Individuals

If you’re trying to build a B2B community, you need to appeal to employees not organisations.

Figure out what motivates these employees want most. Fame? Money? Power? Recognition? Easier work? Your challenge is to translate your community’s core appeal into one of these motivations

Imagine your community is about the toy industry. Can you offer members the chance to become well known in the toy industry? Can you improve their job prospects? Can you give them ideas that will save them money?

If you can, write up a few success stories and share them. If you can’t, work to develop a platform that does.

Comments Off
©2023 FeverBee Limited, Apartment 2410, 251 Southwark Bridge Road, London SE1 6FN England FEVERBEE
GO TO THE CUTTING EDGE OF COMMUNITY BUILDING

We’d like you to join us.

We’re a group of community professionals who push each other to the cutting edge of our work. Every day we share our experiences, highlight new expertise, and push one another to become the best community builders we can be.

The day you join, you’ll get access to 1000+ practical tips, dozens of resources, and unlimited access to the top experts in our space. You’ll also get to see how we go about building a community amongst our own audience.

It takes just 30 seconds and doesn’t cost a thing.

CLICK HERE AND JOIN FEVERBEE
Please Select Membership Level to access more posts.

Level Price  
ALL COURSES $750.00 per Month.
Select
Community Development Program $1,100.00 per Month.
Select
Director of Community $8,770.00 per Month.
Select
Free Trial - Accelerator Program Free.
Select
Community Accelerator (founding members) [annually] $250.00 per Year.
Select
Community Accelerator and FeverBee Intelligence [monthly] $45.00 per Month.
Select
Community Accelerator and FeverBee Intelligence [annually] $450.00 per Year.
Select
Full Community Upgrade (Large Enterprise Only) [monthly] $750.00 per Month.
Select
Full Community Upgrade (Large Enterprise Only) [annually] $7,600.00 per Year.
Select