Community Strategy Insights

The latest insights on community strategy, technology, and value by FeverBee’s founder, Richard Millington

Don’t Be Angry

Richard Millington
Richard Millington

Founder of FeverBee

My flight to Spain was delayed by 13 hours. The airline told us not to be angry.

Telling someone not to be angry is much like telling someone not to be tired. They couldn’t do it even if they wanted to.

A sure-fire way to ignite a difficult situation is to tell someone how to feel (or worse, explain why someone is being irrational).

Anger is an automatic response to inputs and how we interpret those inputs. The only way to reduce anger is to change the inputs or change how an individual interprets those inputs.

If you’re staring down the barrel of hundreds of angry members, it’s far better to listen (sincerely), explain why something occurred and highlight what will happen next.

But don’t ever tell people how to feel.

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