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Don’t try to imitate major community programs without their resources.
Ideally, every community effort would have a full-time community manager with a six-figure budget to build and support their audience.
However, most people are juggling community around other tasks with limited financial support.
Last summer, we were hired by Eventbrite to work on their EventTribe community. EventTribe is a really interesting customer acquisition community. The primary goal is
It’s hard to work in an industry without a clear roadmap for what you should be doing.
It’s quite likely you’re unsure how to benchmark how well you’re doing today or figure out what you should be working on next.
Even many of the community managers behind the web’s largest and most successful communities aren’t sure what they should be working on next. For example:
Should you move to a new platform?
Should you build subgroups for connecting members?
Should you find ways to integrate the community with the product?
