Month: July 2015

Every colour, word, smell, image, sound provokes a set of associations we inherited growing up (and a few before we were born). These associations prime

Everyone brings a lot of baggage into every social setting. That baggage includes good and bad relationships, established habits, existing belief systems, values, culture, hopes, fears,

If a member has proven adept at gaining skills or experience within a particular topic, designate them as an expert. Members can apply to be

I haven’t seen too many examples where a community reactivated a double-digit % of their former members. Don’t waste your time trying to reactivate former

Do categories serve a purpose?  When you’re with your friends, do you categorise discussions neatly into different areas of the room? Or time-slots within the

In the beginning, you usually need a leader.  This leader needs connections, expertise, or charisma to get a community started. They need to convince a

Imagine the behaviour of your popular community manager becomes intolerable in the office  After several warnings, you decide to remove him/her.  How would you do

Personalising an entire community experience around individual interests sounds smart.  If a member can tag topics they like, you can ensure they see discussions/content solely

You have to be taking the actions you want members to take. That means you. If you want members to ask questions, reply to each