Reinforce Your Online Community’s Symbols

Communities share the same common symbols. Symbols can include objects, ideas, words, phrases, people, signs, culture, language. Anything that has representative meaning exclusively to members

Long-Term Growth

On a call with a potential client last week: "We gained 10,000 members in the first month" That's not a good thing. 10,000 members in

How Members Quit

Do you remember Quit Facebook Day last year?  The media reported on a few thousand people who had promised to quit Facebook. Not many of

Future-Proofing Communities

Phil makes some good points about future-proofing his community (make sure you’re subscribed to his blog). The problem is future-proofing a community is different from

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