Month: October 2010

Don’t write weekly updates if it’s going to be a repetitive exercise. Measure your updates. Are they successful in bringing people back to the community?

In the beginning, your community will probably look a little like this: The founder will be starting most of the posts, initiating discussions and keeping

Nathan is worried that members of his health-related community might leave for a far bigger, but broader, online community. But why would they? What provokes

Organizations which try to grow their communities as large as possible end up with less active members than those that set a clear target.  When

Why do people interact? People usually interact for one of three reasons. Convey information. People have important information to convey to one another. This is

I’ve been given a book about the threadless online community to review. Yes, a book about an online community. It’s worth reading. It tells the

Taking a stance against a topical issue will get you a big audience at great speed. The biggest and fastest responding groups in history have

This is too obvious. But if you want a reply, try asking a question. In most communities neither the question, nor the answer, are too

Do you have a moderation strategy? Or do you just remove provocative posts (often the best kind)? When members visit a community, they copy what