The role of the welcome e-mail is to get members into the
notification cycle. This means you need to solicit an immediate interaction
from these members.
Don’t tell members everything they can do in the community. Greater
choice leads to less action. Tell members the single most interesting thing
they can participate in right now. Update this on a regular basis.
> Free webinar with Socious tonight on reaching critical mass. Sign up here.
We’re now accepting applications for our Professional
Community Management course (Sept 30 – Nov 8). This is an online course that will teach you
how to apply proven, reliable, science to build bigger, better, and more active
communities. If you want to learn more, click here.