Strong Common Interest

December 29, 2011Comments Off on Strong Common Interest

If the community isn't based around an interesting enough topic, it simply wont succeed.

The rules here can seem a bit strange.

A community for people interested in backyard chickens can succeed where communities for frequent flyers can fail.

So how do we know if our topic is interesting enough to build a community around?

Simply, do people already talk about it online or offline? If they don't, you're going to have a hard time building a community around it.

p.s. 100 people mentioning the same topic 50 times is a pretty good indicator they're interested in it. 1000 people mentioning a topic once is not. Knowing the difference is important. 


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