Search Results: online community manager
Rethinking How We Hire Online Community Managers
We urgently need to rethink how we hire community managers. At the moment too many organizations, with little idea of what makes a great community manager, are hiring people who are either great at technology, have irrelevant community or social media experience, or have far too much free time. This…
What Tasks Should Online Community Managers Prioritize?
Recently I mentioned you need to plan your day in advance. You can only do this if you know how to prioritize your work. Which means, you need to know what your priorities are. What is the most important work in your community?I would prioritise your work as follows: Technical…
The Secret To Hiring A Top Online Community Manager
The current process for recruiting online community managers is crazy. Forget the job description. Instead, invite interested people to create a fan group for your product/brand. Give them a month or two. Then hire those who built the best fan groups. You get a great community manager and a great…
The Knight Foundation – Online Community Manager
I don’t blog about too many jobs, but this looks like a great opportunity. The Knight Foundation are a highly influential foundation based in USA (Miami) trying to take journalism into the digital age. It’s difficult to overestimate the impact they might have upon the future of journalism. The Knight…
6 Social Psychology Hacks For Online Community Managers
One of the best possible books you can read for online communities is Influence: The Psychology of Persuasion by Robert Cialdini. Robert explains the basic psychology behind many of our actions. Importantly, you can use these as psychology hacks for your community efforts. Do something for them first. If you…
Planning For A Big Community (The Mistake Made By Managers Of Huge Online Communities)
Imagine you have a community of 5000 active members. Not meaningless registered members, but active members. That means they actively participate once a month. That’s a minimum of 5000 posts a month, 166 posts per day. That sounds manageable right? You can handle browsing through that much content a day. Mondays…
Community Leadership, Management, and Moderation
The ‘In The Trenches’ Community Manager
Community strategists, directors, and moderators are great. But the one essential role for every community is the ‘in the trenches’ community manager. This is the person who spends nearly all their time directly engaging with members. I worked with a client recently who had a few members of staff, but…
Three Levels of Community Skills
In 2013, we were hired to try and revive a community in the finance sector which had struggled to reach critical mass since it was launched 6 months prior. The problem wasn’t the technology or the audience, it was the community manager. He simply wasn’t able to get the audience…
Don’t Use Bogus Metrics For An Online Community
Almost every community health metric is bogus. Increasing the number of registered members is easy to measure. Every platform shows this figure. However, it’s a metric which only rises as members don’t delete their accounts. This better shows the age of the community than its success. Increasing the number of…
