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Let’s assume on average 1% of visitors register, 20% of them participate, and 10% of them are still active after 6 months.
0.01 * 0.25 * 0.1 = 0.00025.
If you want 1000 active members with these ratios you’re going to need 4m visitors (1000/0.00025).
Your community’s highest registration rates (the % of newcomers who register) will usually be within the first few months’ of your community’s launch.
This is when the people most likely to join a community sign up.
Sorry, you’re late.
The time to benefit by starting an online community first has passed.
Your target audience already participates in other communities.
