Growth – Shifting The Mix

Don’t rely on search results. This attracts information-seekers. Few of these will become regulars. Rely upon the three channels you can control. Direct marketing. Reaching

Branded Communities And Branded Conversations

Ramit recommended this link. It's powerful, contrarian, stuff. Watch it.  One comment is important for branded community builders, people do not want to engage with brands

Forming and Sustaining Habits In A Community

Given the choice, would you prefer members to visit frequently, but for a limited amount of time, or members to visit infrequently, but for a

Why Members Aren’t Interacting (and what you can do about it)

If members aren’t interact with each other, it’s tempting to add more features. Add a regular blog to the community, add competitions, add an ask

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