The Mindset Shift: Providing Information -vs- Stimulating Discussion

A few organizations we’ve worked with over the past year have trouble making the content/discussion mindset shift. The following scenario is fairly common. An organization

The Misunderstood Value Of Lurkers

The value of lurkers is misunderstood. Lurkers offer absolutely no benefit to the community. If they don’t participate, how can they offer any benefit? Other

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