Year: 2011

Learning Pool has an intriguing approach to converting newcomers into regulars.  Their customer service team attempts to interact with every member which joins. Together they test

It’s your community. You can remove whomever you like for any reason you like. That’s not a mandate to go on a power crazed rampage.

Technology start-ups don’t usually want or need a community. They either want an online customer service channel or they want advocates to promote their technology.

Spend some time each month looking at other highly active communities. These don’t have to be in your sector, they just need to be highly

You should do everything in your power to help create and foster a strong community identity. This wont be the same identity as your organization.

Do you want a genuine community or a customer service channel? Neither is bad, but each is unique. A genuine community effort involves bringing together

Last night’s #cmgrchat revealed some classic examples of groupthink.  Amongst the examples was the belief that every organization should have a community. Would you want

Some community management activities require more time as the number of members increases, others don’t. The challenge is identifying these activities and allocating your time

[vc_row][vc_column][vc_column_text]Yesterday I spoke with a community manager who doesn’t have a strategy to develop her community. She resolves issues as they arise. She isn’t alone.