What Will Be Different In September?

Summer starts and activity slumps.

For many of you, this will be the few weeks of the year you get to work on your big win.

No more complaining about feeling overwhelmed or stressed out.

Get your head down and do the work.

Ethnography

Nothing really beats ethnographic research for getting valuable insights.

Years ago, we forced a video game developer (who wanted a strong community) to get his customers in the room and sit next to them as they played the mobile game.

Every time they got stuck or had a question we created a link back to the community.

Subscribe for regular insights