Month: April 2008

I prematurely dismissed this bill on Wadd’s PR blog. I recommend every PR/Social Media agency in existence read Andy Senovitz’s post: Can Word of Mouth

Very soon your competitors can bid for your company’s name on Google (and you can bid for theirs). Your efforts to ensure that when a

Marketing Week reports Dove are creating a digital channel. Well isn’t this the ultimate content challenge? It’s effectively non-stop adverts (like Steve Jobs’ keynote speech)

David Maister points out a satisfaction guarantee I love: "If you’re interested in seeing whether we are right for you and your team, try us

You know, I think I’m in the content business. You probably are too, it’ a big industry. It’s that thin line where our business cousins

A major part of blogging is thought leadership. When you share useful advice you become an expert, and experts are in demand. As such, agency

I don’t think anything is more fun in PR than brainstorming. For starters, the food is great. You have a variety of biscuits and doughnuts

Half of all UK small businesses fail within the first three years, 80% fail within the first five years. That’s a statistic I’ve heard fairly

I sincerely hope that no marketing agencies out there were using ‘views’ as the measurement of success for a YouTube video. Now stats for videos