Never, ever, underestimate the time commitment required to grow and manage an online community. Building a community takes a lot, if not most, of your time. Especially in the beginning.
If you’re going to build an online community, either as part of your company or as a solo project, you need to make that time.
That might be spending 3 hours less watching television each evening. It might be delegating or otherwise eliminating all your work to make it happen. It doesn’t matter entirely what’s going to give, but something big has to. You have to carve this time out of your day, every day.
So, what gives?
