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About Rich

  • Richard Millington is the founder of FeverBee, a community consultancy and Professional Community Management course. Richard is also the author of Buzzing Communities: How To Build Bigger, Better, And More Active Online Communities. Richard's clients have included Google, AutoDesk, United Nations, Novartis, Wikipedia, Oracle, The World Bank, Diabetes Hands Foundation, Fidelity Investments, and many more. Richard is also the the author of the Online Community Manifesto.

    e-mail: richard@feverbee.com
    T:+44 (0)7763 831931


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Hi Rich! I read your previous post about choosing a symbol, and actually thought when I first read this post that W14London was a great name. Since it is for those who live in the W14 area code, W14 means something to those readers (while for me, I didn't know what W14 was, since I live in New York). W14 seemed meaningful to those who it was targeted for. Am I misunderstanding what you meant? Thanks!


Great point on names in headlines; I use names throughout articles but for some reason avoided or just didn't think about having a member name in the headline. I can see why it would be effective!
Thank you,

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